...being quite specialized already, but I beg, preemptively —- please don't ever fragment yourself like Gawker main is doing. I kinda understand the Gawker thing because it can be a catch-all of Kinja's greatest hits and the idea of customizing the focus may make content delivery more efficient (even though the commenting sections will suffer greatly) but io9 is nicely contained as it is. No need to split that diamond any further.