This actually worked out extremely well. The launch was originally scheduled for twilight, but got delayed. When they did finally reach zero on the countdown, the 12 Hours of Sebring happened to be in a full course yellow to recover a broken down Lamborghini. Stef Schrader did her normally great job covering the lucky timing here.
The rocket was a Delta IV,
and a Cadilliac DPi won the race if you are details type person.